In this exclusive Franchise Chatter FDD Talk post, you’ll learn the following:

Section I – Estimated initial investment (franchise costs) for a Nora Mental Health franchise, based on Item 7 of the company’s 2024 FDD

Section II – Initial franchise fee, royalty fee, and marketing fee for a Nora Mental Health franchise, based on Items 5 and 6 of the company’s 2024 FDD

Section III – Number of franchised and company-owned Nora Mental Health outlets at the start of the year and the end of the year for 2021, 2022, and 2023, based on Item 20 of the company’s 2024 FDD

Section IV – News updates on the Nora Mental Health franchise opportunity

Section V – Presentation and analysis of Nora Mental Health’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2024 FDD, including information on the:

• 2023 total revenue and disclosed expenses (rent, Services Fee, Brand Fee, Marketing Fund, Technology Fund, salaries and wages) for each of Nora Mental Health’s two affiliate-owned outlets that were open for the full year of 2023 and operate on a full-time basis

Section VI – Key ratios, comparables, computations, and analyses for the Nora Mental Health franchise opportunity (exclusive content for Platinum subscribers)

Section I – Nora Mental Health Franchise Costs

• Nora Mental Health franchise costs (traditional model), based on Item 7 of the company’s 2024 FDD:

• Initial Franchise Fee:  $50,000
• Initial Inventory and Supplies:  $1,500 to $4,000
• Initial Marketing Fee:  $4,000
• Credentialing:  $1,000 to $5,000
• Fixtures and Furnishings:  $10,000 to $25,000
• Real Estate Rent and Deposits:  $3,000 to $10,000
• Utility Deposits:  $500 to $2,000
• Exterior Signage:  $1,000 to $8,000
• Traveling for Training Expenses:  $1,000 to $3,000
• Grand Opening Marketing:  $0 to $6,000
• Computers, Hardware, and Software:  $2,000 to $8,000
• Leasehold Improvements:  $0 to $30,000
• Professional Fees:  $2,500 to $6,000
• Permits and Other Licenses:  $1,000 to $4,000
• Insurance:  $1,000 to $3,000
• Additional Funds – 3 Months:  $25,000 to $60,000
• Total Estimated Nora Mental Health Franchise Costs:  $103,500 to $228,000

Section II – Nora Mental Health’s Initial Franchise Fee, Royalty Fee, and Marketing Fee

• Nora Mental Health’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2024 FDD:

• Initial Franchise Fee:  $50,000

• Services Fee:  $550 per month for each active clinician after six months in operation; $400 per month for each active clinician for the first 6 months of operation

• Brand Fund Contribution:  $200 per month for each active clinician

• Qualified Clinician System Fee:  $1,000 per month per Qualified Clinician in the prior month, not to exceed 7.5% of Collected Revenue per Qualified Clinician in the prior month

• Qualified Prescriber System Fee:  $3,000 per month per Qualified Prescriber in the prior month, not to exceed 7.5% of Collected Revenue per Qualified Prescriber in the prior month

Section III – Number of Franchised and Company-Owned Nora Mental Health Outlets

Franchised

2021

• Outlets at the Start of the Year:  0
• Outlets at the End of the Year:  0
• Net Change:  0

2022

• Outlets at the Start of the Year:  0
• Outlets at the End of the Year:  0
• Net Change:  0

2023

• Outlets at the Start of the Year:  0
• Outlets at the End of the Year:  4
• Net Change:  +4

Company-Owned

2021

• Outlets at the Start of the Year:  2
• Outlets at the End of the Year:  3
• Net Change:  +1

2022

• Outlets at the Start of the Year:  3
• Outlets at the End of the Year:  3
• Net Change:  0

2023

• Outlets at the Start of the Year:  3
• Outlets at the End of the Year:  4
• Net Change:  +1

Section IV – News Updates on the Nora Mental Health Franchise

Section V – Financial Performance Representations (Average Revenues and/or Profits) for the Nora Mental Health Franchise (Item 19, 2024 FDD)

• Below is the revenue for the 12 months from January 1, 2023 to December 31, 2023 for each of Nora Mental Health’s two affiliate-owned outlets that were open for the full year of 2023 and operate on a full-time basis. Nora Mental Health has excluded one affiliate outlet that operated on a part-time basis in 2023 and does not operate in a way similar to what will be required of franchisees.

Part 1 – Outlet #1 with 6 Clinicians (January 1, 2023 to December 31, 2023)

Total Revenue:  $604,253.39 (100.0%)

Disclosed Expenses

• Rent:  $21,000.00
• Services Fee:  $39,600
• Brand Fee:  $45,319.00
• Marketing Fund:  $10,800.00
• Technology Fund:  $7,200.00
• Salaries and Wages:  $362,552.03
• Total Disclosed Expenses:  $486,471.03

Part 2 – Outlet #2 With 6 Clinicians (January 1, 2023 to December 31, 2023)

Total Revenue:  $522,885.21 (100.0%)

Disclosed Expenses

• Rent:  $20,400.00
• Services Fee:  $39,600
• Brand Fee:  $39,216.39
• Marketing Fund:  $10,800
• Technology Fund:  $7,200
• Salaries and Wages:  $313,731.12
• Total Disclosed Expenses:  $430,947.51

Part 3 – Average of the 2 Outlets (Calculated by Franchise Chatter)

Total Revenue:  $563,569 (100.0%)

Disclosed Expenses

• Rent:  $20,700 (3.7%)
• Services Fee:  $39,600 (7.0%)
• Brand Fee:  $42,268 (7.5%)
• Marketing Fund:  $10,800 (1.9%)
• Technology Fund:  $7,200 (1.3%)
• Salaries and Wages:  $338,142 (60.0%)
• Total Disclosed Expenses:  $458,709 (81.4%)

• Services Fee represents $550/month per active clinician; although your first six months of operation it is $400/month. Services include the electronic medical records, complete billing service, and 24/7 live call center.

• Brand Fee is based on number of active clinicians during the previous month. Your Brand Fee is an ongoing payment that allows you to use the Marks and the intellectual property of the System and pays for Nora Mental Health’s ongoing support and assistance. Your brand fee will not exceed 7.5% per month.

• Marketing Fund is $150/month based on number of active clinicians during the previous month.

• Technology Fund is $100/month based on number of active clinicians during the previous month.

• Salaries and Wages represents corporate clinicians as 1099 contractors, equating to an average of 60% of the gross collections.

• Items such as office supplies, water, and miscellaneous expenses are not included in Total Expenses.

• This information may not reflect all operating expenses, or other costs or expenses that you may elect to incur, which must be deducted from the gross revenues figure in order to obtain your net income or profit. This will affect the net income and/or cash flow of any outlet and must be carefully considered and evaluated.

• This Item 19 does not reflect certain pre-opening costs and expenses over the Measuring Period that you are likely to incur in connection with the development of a new Clinic.

• These figures represent collected revenues and certain expenses. These tables do not reflect other costs and expenses that will be deducted to calculate net income or profit. You must also estimate your own costs and expenses including, but not limited to, inventory, marketing, insurance, rent, wages, payroll taxes, and professional fees.

• Some outlets have earned this amount. Your individual results may differ. There is no assurance that you’ll earn as much.

Section VI – Nora Mental Health Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️